founder mindset
Why Your Best Ideas Come in the Shower (And How to Capture Them)
The neuroscience of diffuse thinking. Plus a practical capture system.
validate
From Frustration to Business: Mining Your Own Problems
The best ideas come from problems you already have.
validate
Why Your Idea Isn't Special (And Why That's Good News)
Your business idea isn't unique. Hundreds of people have had the same one. The good news: ideas don't matter. Execution does.